People look up a pest control company because they have just seen the pest. So on this design every pest page shows how to recognize it, what the inspection looks for and what each visit of the course does. The course's price is shown for a studio and for a house, before tax. Booking takes one form: who owns the place, what was seen, a ZIP code, then a day and a two-hour window when a technician is free. Nothing is asked about who lives there; the technician asks that at the door.
The rules shaped the software. In New York a home service agreement signed at the door carries three business days to cancel, so the agreement prints the state's own notice. The first visit is booked for the day after the deadline. A plan is a contract for services over time, so it carries the City's notice, runs twelve months and stops without renewing. A building owner's booking keeps the tenants' notice period, and a restaurant's plan is monthly, in the early morning, with a written record of every visit.
And the company claims only what it can. No license or registration number, no 'pet-safe', 'green' or 'EPA-approved', no product names, no guarantee of results, no free offers and no reviews. It does no wildlife removal, bee removal, fogging or lawn spraying. Thirteen pages quote what pest control sites commonly advertise and answer each claim with the rule and its source.